Recruitment-Related Information Sources and Organizational Attractiveness: Can Something Be Done About Negative Publicity?
نویسندگان
چکیده
منابع مشابه
Recruitment-Related Information Sources and Organizational Attractiveness: Can Something Be Done About Negative Publicity?
The present study begins to fill a gap in the recruitment literature by investigating whether the effects of negative publicity on organizational attractiveness can be mitigated by recruitment advertising and positive word-of-mouth. The accessibility–diagnosticity model was used as a theoretical framework to formulate predictions about the effects of these recruitment-related information source...
متن کاملRecruitment-Related Information 1 Running head: ORGANIZATIONAL ATTRACTIVENESS AND NEGATIVE PUBLICITY Recruitment-Related Information Sources and Organizational Attractiveness: Can Something Be Done About Negative Publicity?
The present study begins to fill a gap in recruitment literature by investigating whether the effects of negative publicity on organizational attractiveness can be mitigated by recruitment advertising and positive word-of-mouth. The accessibility-diagnosticity model was used as a theoretical framework to formulate predictions about the effects of these recruitment-related information sources. A...
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ژورنال
عنوان ژورنال: International Journal of Selection and Assessment
سال: 2005
ISSN: 0965-075X,1468-2389
DOI: 10.1111/j.1468-2389.2005.00313.x